Why mental toughness is vital on the road to business success

Have you ever wondered what makes someone a good athlete? Or a good leader? Or a successful entrepreneur? Why do some people accomplish their goals while others fail? Research is starting to reveal that your mental toughness — or “grit” as some call it — plays a more important role than anything else for achieving your goals in health, business, and life.

What is mental toughness?

Mental Toughness can be described as providing the link between peak performance and stress management, because you can’t operate to the best of your abilities unless you deal effectively with stressors and challenge. Mental Toughness is the ability to work hard and respond resiliently to failure and adversity; the inner quality that enables individuals to work hard and stick to their long-term passions and goals.

How can I develop mental toughness?

Why mental toughness is vital on the road to business success

It’s great to talk about mental toughness, grit, and perseverance … but what do those things actually look like in the real world? Mentally tough people are more consistent than their peers. They have a clear goal that they work towards each day. They don’t let short–term profits, negative feedback, or hectic schedules prevent them from continuing the march towards their vision. If anyone in business ever needed mental toughness, it’s an entrepreneur. But how does one develop this ability that insures competitive execution and leads to cerating success?

Here are ways you can gain mental toughness — and as a result more successful:

  1. Define what mental toughness means for you.

Mental toughness is an abstract quality, but in the real world it’s tied to concrete actions. Be clear about what you’re going after.

  1. Always act as if you are in total control

Act as if success or failure is totally within your control. If you succeed, you caused it. If youfail, you caused it

  1. Practice accountability through self-evaluation

Assess your situation and progress, evaluation brings awareness about how you are doing and gives you a basis for improvement

  1. Focus only on impressing yourself

Genuine relationships are vital in business and you only develop those when you stop trying to impress and start trying to just be yourself

  1. Mental toughness is about your habits, not your motivation

Mentally tough people thrive on  successful habitual behaviour. You don’t have to be more courageous, more talented, or more intelligent — just more consistent.

How will mental toughness help me to succeed as entrepreneur

Why mental toughness is vital on the road to business success

The epitome of mental toughness is seeing an opportunity and taking action when things look bleak. That, coincidentally is also the trademark of a great entrepreneur. If therefor you’re an entrepreneur and want to become more effective, know this: Mental toughness is a fundamental skill set, and the magnitude of your success depends on it.


Here’s Why:

Thinking is the primary filter for every experience that you have. The mindset of a champion unlocks the unlimited potential to create, influence and generate outcomes that activate entrepreneurial success.


  • Mental toughness builds character and promotes stick-ability

Successful entrepreneurs know that tough times come with the territory. They welcome obstacles and uncertainty for their potential to make them smarter, more agile and resilient. The internal drive to achieve goals despite setbacks is what distinguishes the world class from average performers


  • Mental toughness provides the courage to challenge the status quo

Successful entrepreneurs view new experiences as a form of professional evolution and take on different opportunities to learn and grow. The whole premise of mental toughness is built on the willingness to face fear, and the natural gravitation towards exploring of uncharted territories personally and professionally.


Mental toughness is not an instinctive quality bestowed upon a select few. It can be achieved and enjoyed. With practice, you can train your brain to secure better judgement and improved insight, which equals more success. There will always be extreme moments that require incredible bouts of courage, resiliency, and grit … but for the majority of the circumstances in life, mental toughness simply comes down to being more consistent than most people.

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