Distinctive competence

The sustainable success of your Self-Employment business will depend on your ability to match your distinctive competence with your self-knowledge to make money  and find the best Self-Employment opportunity that satisfies your “WHY” and matches your personal strengths, passion and abilities; including your distinctive competency and your “WHY”.

The importance of determining your own “WHY” and other unique abilities, in deciding which Home Based Business opportunity to develop, was discussed in The Importance of Finding Your WHY to have a successful Home Based Business.

Self-Employment Opportunity

My view is that the one of the main reasons why 97% of Home Based Business owners do not achieve their goals is because they started with their business for the wrong reason; there-for they got involved in the wrong business, followed the wrong strategy and implemented the wrong business plans.

The best Home Based Business will be unique to you because of your unique, distinctive competencies and “WHY”. That business will produce products or deliver services that will use your unique distinctive capabilities and satisfy your “WHY”. This implies that, in the daily running of the business, you will be performing activities that give you self-satisfaction; that you enjoy doing. The implication will be that you will be proud of the product or service that you delivered.

By structuring this business correctly, it will be the Home Based Business that will the most profitable and sustainable for you.

My plea to you is not to get caught in a “get rich quick scheme” or plan and fail like most others are doing because the emphases is on making money and not using your unique core competencies and “WHY”.

Remember in the long term – the money will follow the use of your distinctive competencies and the “WHY” in your business.  Not the other way around. Think differently to those whom have failed. By thinking and doing the same you will also fail.

If money is the primary objective, rather go gambling than starting a Home Based Business.

You have to follow a process, doing a proper self-analysis and have good self-knowledge of what really motivates and energises you. Find your “WHY”. If you develop a business for the correct reasons – your “WHY” – and use your strengths, passion and talents (that is your distinctive competencies) you will be part of the 3 percent of Home Based Business owners that are successful.

This self-knowledge will allow you to produce a better product or service than your competitors.  This will most properly be at a lower cost and market it better than your competitors that did not do the introspection that you have done. You are in a much better position to achieve your goals as well as develop a thriving Home Based Business, exceeding your goals and having a successful profitable Home Based Business. This is what I consider being the best Home Based Business for you.

After finding your “WHY”, knowing distinctive and core competencies, your next step will be to find a product or service that you will be able to use these competencies to add value that customers will be willing to pay for.

It is important to realise that the choice you make on your Home Based Business is a choice to develop and run a business for many years. It is not a short-term decision. It will have long-term implications for you, your family and others involved. You will have to make an investment in time and other resources into the business. Making a wrong decision may waste your time and many other resources.

After this series you will have made great progress on your journey to success as you have narrowed the possibilities of the best Home Based Business down considerably.

If you would like guidance in your journey of becoming a Home Based Business Owner, please sign up for our website/updates.  You will find the link at the bottom of the page.

Distinctive competence: Quotes

  • “Every man and woman is born into the world to do something unique and something distinctive and if he or she does not do it, it will never be done.” – Benjamin E. Mays
  • “A great trademark is appropriate, dynamic, distinctive, memorable and unique.” – Primo Angeli
  • “These are days when no one should rely unduly on his “competence.” Strength lies in improvisation. All the decisive blows are struck left-handed.” – Walter Benjamin
  • “People differ not only in their ability to do but also in their ‘will to do.” – Paul Hersey
  • “If a leader demonstrates competency, genuine concern for others, and admirable character, people will follow.” – T. Richard Chase

Distinctive competence: Videos

Distinctive Competence for Strategic & Competitive Success

  • Determine how your particular strengths that differentiate you  from your competitors that will give you a competitive advantage.

Competency Management

  • Overview of Interact HRM Competency Management, integrated with Career Planning, Performance Management, Succession Planning

Prof Patrick Gibbons on developing personal competence in strategic leadership

Distinctive competence: Images

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